Priya Sharma is a B2B growth marketer who specializes in building industry-specific lead generation systems that actually work. With over a decade of experience across real estate, renewable energy, fitness, and professional services, she brings a rare combination of cross-industry insight and deep vertical expertise to every project.
Priya earned her MS in Marketing Analytics from Columbia Business School, where her thesis on predictive lead scoring models was published in the Journal of Marketing Research. This academic foundation in data science and marketing gives her a uniquely analytical approach to lead generation strategy.
Her career trajectory includes 4 years as VP of Marketing at a proptech startup, where she built the marketing function from scratch and scaled the company from Series A through acquisition. During this period, she developed an AI-powered lead qualification system for real estate agents that reduced cost per qualified lead by 73% compared to traditional methods like Zillow and Realtor.com.
After the acquisition, Priya launched her consultancy focusing on what she calls 'vertical AI marketing' — building AI-powered lead generation systems tailored to specific industries. She has implemented quiz-based qualification funnels for solar installers, fitness studios, design agencies, and home service companies, consistently delivering 3-5x improvements in lead quality metrics.
Priya writes extensively about the intersection of AI, industry marketing, and lead qualification. Her case studies on solar lead generation and real estate AI qualification have been cited in industry publications including Solar Power World, Inman News, and ClubIndustry. She is a regular panelist at B2B Marketing Exchange and LeadsCon.
Credentials
MS Marketing Analytics, Columbia Business School. Former VP Marketing, proptech startup (Series A to acquisition). Published in Journal of Marketing Research.
Articles by Priya Sharma
How Can Service Businesses Become Bookable by AI Agents in 2026?
AI agents are becoming the new front door for local service discovery. Learn how to make your business discoverable, qualified, and bookable in 2026.
How Do I Prove Content Marketing ROI to a B2B Client Who Doesn't See Results?
50% of marketing leaders can't explain their ROI methodology. Here's the measurement framework that connects content to pipeline -- so you never have to dodge the ROI question again.
The Agency's Guide to Interactive Lead Qualification: Replace PDF Gating with Quiz Funnels That Convert 3x
Gated PDFs convert at 2-5%. Quiz funnels convert at 40-60%. This is the agency playbook for replacing static lead magnets with interactive qualification funnels that generate 10x more leads with 3x better quality. Includes 4 B2B templates.
The $300B Customer Intake Industry Is Being Disrupted by AI Agents (2026)
Customer intake is a $300 billion global industry -- and AI agents are disrupting it. From healthcare to real estate to legal, autonomous AI intake cuts costs 85-95% while operating 24/7. Here is the data on the shift and what businesses need to do now.
The Local Business Guide to the Agent Economy: What Every Service Provider Needs to Know in 2026
AI agents are the new customers. They discover, evaluate, and book services autonomously. This guide covers what the agent economy means for local businesses and the 5 steps to become agent-ready before competitors.
How to Make a Quiz in Google Forms (2026 Step-by-Step)
Step-by-step Google Forms quiz creation: turn on quiz mode, set correct answers, configure feedback, share + grade. Plus the new 2026 question types and when to switch to AI.
Schema.org for AI Agents: The Complete Guide to Structured Data That Makes Your Business Discoverable (2026)
AI agents cannot understand your website without Schema.org structured data. Learn which 7 schema types to implement and how JSON-LD markup makes your business discoverable, comparable, and bookable by AI assistants.
SaaS Onboarding with OpenClaw + Dashform (2026 Playbook)
How SaaS startups personalize onboarding with OpenClaw AI agents + Dashform adaptive forms. 3-4x trial-to-paid conversion, self-improving funnels.
OpenClaw for Insurance: AI Quote Qualification (158% Lift, 2026)
Insurance agencies using OpenClaw + Dashform process 5x more quotes, respond 24/7, and convert 158% more policies. Implementation guide.
AEO vs SEO: Why Appearing in ChatGPT Answers Requires a Completely Different Strategy (2026)
SEO alone isn't enough in 2026. Learn the difference between SEO, AEO (Answer Engine Optimization), and AXO -- and how to appear in ChatGPT, Claude, and AI agent recommendations.
AI Quiz Funnels for Wedding Planners: How to Qualify High-Budget Clients Online in 2026
Learn how wedding planners use AI quiz funnels to attract and qualify high-budget couples online. Increase website conversions 372%, double consultation close rates, and boost average booking value. Step-by-step implementation guide.
AI Forms for Nonprofits: Automate Donor Surveys, Volunteer Onboarding, and Event Registration in 2026
Learn how nonprofits automate volunteer intake, donor surveys, and event registration with AI-powered forms. Save 10+ staff hours per week, increase volunteer retention 65%, and boost event registrations 53%. Complete guide for nonprofit organizations.
6 AI Tools Every Real Estate Agent Needs in 2026
Real estate agents pay $20-60/lead on Zillow. 6 AI tools — quiz funnels, property forms, intake — that capture better leads at 80% lower cost.
Best AI Product Recommendation Engine for Ecommerce in 2026
94% of shoppers leave without buying. AI product-recommendation quizzes lift conversion 3-5x. Affordable picks for small DTC stores + enterprise engines, ranked.
GPT-5.4 Is Here: What It Means for Small Business Lead Generation in 2026
OpenAI's GPT-5.4 introduces native computer use, a 1M token context window, and 33% fewer hallucinations. Here's how small businesses can use it to automate lead qualification, form routing, and follow-ups without writing code.
involve.me Alternative for AI Quiz Funnels (2026 Comparison)
involve.me handles broad interactive content but Dashform's AI quiz generation, scoring, and template library beat it on lead-gen specifics. Side-by-side comparison.
Solar Lead Generation with AI Quiz Funnels (2026 Playbook)
AI quiz funnels qualify solar homeowners on roof, budget, and timeline 24/7 — replacing $40K/year cold-call teams. 70-80% cost cut, 3-5x conversion. Step-by-step setup.
Fitness Coach Client Intake: AI Funnels That Auto-Book (2026)
Stop wasting hours on unqualified discovery calls. AI intake forms qualify fitness clients on goals, budget, commitment — 80% fewer no-shows, 2-3x faster onboarding.
OpenClaw for Real Estate Agents: AI Lead Qualification (2026)
How real estate teams use OpenClaw + Dashform to qualify inbound leads 24/7 — replacing $40K/year ISAs and filling calendars with serious buyers only.
12 Best Event Planning Templates (Free + AI-Powered, 2026)
12 event planning templates: registration, RSVPs, waivers, feedback. Customize in minutes. Includes free templates and AI-powered upgrades for high-volume events.
How Design Agencies Use Assessments and Forms to Qualify Leads and Win Better Clients
Design agencies often struggle with unqualified leads and time-consuming discovery calls. This article explores how structured intake forms and assessments help agencies qualify clients earlier, streamline workflows, and win better-fit projects.
Restaurant Reputation Management Tips for Handling Reviews: Mastering AI Feedback for Success
Learn proven restaurant reputation management tips for handling online reviews. Discover how to respond to feedback professionally, manage negative reviews, and use AI-powered feedback forms to protect and grow your restaurant’s reputation.
How to Create a High-Quality Daycare Questionnaire for Parents Survey with Dashform AI Form
Dashform AI Form helps daycare centers create structured, parent-friendly surveys in minutes. Generate a professional daycare parent questionnaire with adaptive logic and real-time insights — without manual setup.