Qualify Leads Automatically. Only Talk to Buyers.

Stop booking calls with tire-kickers. Dashform's AI quiz funnel scores every prospect in real time — budget, authority, need, timeline — and only sends qualified leads to your calendar.

Free to start · No credit card required

Lead qualification funnel illustration

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Try a lead qualification quiz and see how AI adapts to your answers

From Ideal Customer Profile to Live Qualifier in 3 Minutes

Describe your ideal customer in one sentence. Dashform's AI builds a complete qualification quiz — welcome screen, adaptive questions, scoring logic, and routing rules — in under 3 minutes. No tutorials, no configuration, no code.

AI generates qualification questions from your criteria

Real-time scoring as prospects answer each question

Automatic routing — qualified leads book calls, others get resources

Why AI Lead Qualification Beats Manual Screening

Stop wasting time on unqualified calls

The average sales rep spends 65% of their time on non-revenue activities. Lead qualification ensures every call on your calendar has real potential.

AI adapts questions to each prospect

Unlike static forms, Dashform changes the next question based on previous answers. A $500 budget gets different follow-ups than a $50,000 budget.

Close more by talking to fewer people

Agencies using AI qualification report 40% fewer discovery calls but 60% higher close rates. Better leads, not just more leads.

The Qualification Funnel: How It Works

From first click to booked call — here is how AI qualification works:

STEP 1

Prospect enters the funnel

A visitor clicks your link or lands on your page. The AI quiz starts with a warm welcome and context about what to expect.

STEP 2

AI asks adaptive questions

Questions adapt based on responses — budget, timeline, authority, and needs. The AI skips irrelevant questions automatically.

STEP 3

Real-time scoring and qualification

Each answer contributes to a qualification score. The AI determines if this lead meets your criteria before the quiz ends.

STEP 4

Route to the right outcome

Qualified leads book a call on your calendar. Others receive helpful resources, a lower-tier offer, or a polite redirect.

The entire qualification process happens inside one Dashform quiz — no manual review, no spreadsheet scoring, no guesswork.

What Happens When You Qualify Before the Call

We went from 40 discovery calls a month to 15 — and closed more deals. The AI filters out everyone who is not ready to buy.

AI-powered lead qualification helps you:

  • Reduce discovery call volume by 40-60% while increasing close rates
  • Identify budget, authority, need, and timeline before any human interaction
  • Automatically route qualified leads to the right team member

Only talk to prospects who can afford you

Know their needs before the first call

Close faster with pre-qualified pipeline

Built for Real Qualification, Not Just Data Collection

See exactly how your funnel qualifies leads

Dashform's analytics dashboard shows:

Qualification rate overview

  • See what percentage of leads pass your qualification threshold and how scores distribute.

Score trends over time

  • Track whether lead quality is improving or declining over 7, 30, or 90 days.

Drop-off analysis

  • Identify which qualification questions cause prospects to abandon the funnel.

Question-level conversion

  • See which questions best predict a qualified lead and optimize your funnel accordingly.

Export Qualified Leads to Your CRM

Send qualified leads and their scores to your CRM and tools:

Google Sheets

Google Sheets

Sync qualified leads with scores to a spreadsheet

Notion

Notion

Create lead records in a Notion CRM database

Airtable

Airtable

Push scored leads into an Airtable pipeline

ZapierOr sync to GoHighLevel, HubSpot, and 5,000+ tools via Zapier

Lead Qualification Templates — Or Build Custom

Start from a proven lead qualification template or let AI build one from your criteria.

Lead Qualification FAQ

Better Leads, Not Just More Leads.

Set up your AI lead qualification quiz in 3 minutes. Only talk to prospects who are ready to buy.