For teams who need the why behind every score

Feedback that tells you why,
not just what.

Static surveys give you numbers; Dashform gives you understanding. AI-powered adaptive follow-up questions dig deeper into every response to uncover the reasons behind each score. Get sentiment-aware insights and actionable themes in minutes — zero manual analysis or coding required.

Live in 60 secondsNo code, same UX for humansFree plan stays free
Why static NPS tools fall short

A score tells you something changed. It never tells you why.

Numbers without reasons

Static NPS forms ask everyone the same question and miss the specific frustrations, desires, and context that explain each respondent's score.

Churn risk hides until it's too late

Without sentiment analysis and theme detection, dissatisfaction patterns surface only after at-risk customers have already decided to leave.

Promoters slip away unused

Your strongest advocates go unidentified and unrouted, so referral, testimonial, and case-study opportunities quietly pass you by.

How smart feedback runs

From score to action in one feedback flow.

From request to actionable insight, Dashform connects the whole flow — collecting richer customer context without adding manual analysis work.

  1. 01
    Capture NPS or satisfaction signal

    Present NPS, CSAT, or custom satisfaction prompts that capture a clear baseline signal from every respondent in a conversational format.

  2. 02
    Ask adaptive follow-up

    AI tailors follow-up questions in real time based on each respondent's score and previous answers, digging into the specific reasons behind their sentiment.

  3. 03
    Tag and segment responses

    Responses are automatically grouped by theme, sentiment polarity, and urgency level so your team can prioritize what matters most.

  4. 04
    Trigger next-step workflows

    Route detractor issues to support, promoter opportunities to marketing, and all insights to your CRM or team tools through deep integrations.

What changes when feedback is actionable

Understand real sentiment. Act before churn happens.

3 min
From description to live survey

Describe your feedback goals and AI builds the NPS structure, adaptive follow-ups, and routing logic — no manual survey building needed.

−50%
Less manual analysis

Automatic theme detection and sentiment scoring replace hand-tagging open-ended responses, so you act on real reasons instead of guessing.

Convert promoters into advocates

Real-time scoring identifies your strongest fans and routes them into referral, testimonial, and case-study workflows that drive organic growth.

Built for real feedback intelligence

Track sentiment, themes, and trends.

Score distribution

Monitor NPS and satisfaction score distributions over time, compare across segments, and track whether your improvements are moving the needle.

Theme analysis

AI automatically identifies recurring topics across open-ended responses, surfacing the most common praise points, complaints, and feature requests.

Sentiment trends

Track positive, neutral, and negative sentiment shifts over time to spot emerging issues before they become churn drivers.

Escalation visibility

Track how critical issues are routed, which team members follow up, and whether escalated feedback leads to resolution and improved scores.

Frequently asked questions

Act faster

Listen smarter, act faster.

Create AI-powered feedback and NPS surveys in minutes that adapt to each respondent, surface actionable themes, and route critical insights to your team. No coding or manual analysis required.

Free plan stays free · no card · no chatbot to babysit