Tell Dashform what you sell and who you want to hear from. It drafts the questions, the branching, and the scoring rules, then gives every reply a verdict before it reaches your inbox. Good fits can book a call on the thank-you screen.
Name, email, and a message box arrive identical whether the person has a budget or is just browsing. Someone still has to read each one and guess.
Without budget, timeline, and need asked up front, the calendar fills with calls that end in the first five minutes.
Adding every qualifying question to one page drops completions. The questions need to branch so each lead only sees what applies to them.
Describe the offer and your ideal customer. Dashform drafts the form, the logic, and the scoring rules, and you edit anything before you publish.
For example: "a lead form for a web design agency, projects from $5k, looking for clients who can start within two months."
Dashform writes the questions, branches them by answer, and sets the criteria each reply is scored against.
Edit wording, reorder steps, add your logo and colors, and put a booking link on the thank-you screen for qualified leads.
Share a link or embed it on your site with one script tag. Replies arrive with a lead score and verdict, and can go to your other tools by webhook.
Each lead is scored against the criteria you set, so the ones worth a call are at the top of the list instead of buried in an inbox.
Budget, timeline, and need are answered before the call, and qualified leads can book straight from the thank-you screen.
Branching shows each person only the questions that apply, so the form stays short without dropping the questions you need.
Every reply gets a score and a verdict against the rules you write, and you can override the verdict when you know better.
Ask follow-ups based on earlier answers, skip steps that don't apply, and send different leads to different endings.
Embed your scheduling page on the ending so a qualified lead can book a call without waiting for an email.
Send each reply to your CRM or other tools by webhook or Zapier, and embed the form anywhere with one script tag.
Describe your offer, and Dashform drafts the questions, branching, and scoring for you to edit.
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