AX Audit Report

https://morf.health

August 12, 20261311ms response

64AX score / 100

Needs work

Readiness diagnosis

This site needs work before agents can use it reliably. Address the priority findings to improve readiness.

0 critical

6 warnings

23 passed

Current constraintDiscovery36%

Five readiness layers

Readiness orbit

The shape reveals where an agent journey breaks down, from finding the site to completing useful work.

Evidence profile

29 checks recorded

Passed vs. material gaps

Critical

Warnings

Passed

Discovery

Current constraint

4.6 / 13 weighted points

36%

Identity

14.8 / 22 weighted points

67%

Access

29 / 31 weighted points

94%

Agent Integration

9.8 / 24 weighted points

41%

User Experience

6 / 10 weighted points

60%

Start here

Top Priorities

Select the highest-impact Findings to include in your Fix Plan.

No robots.txt file found

Crawlability

Review

JSON-LD found but no business schema (found: SoftwareApplication)

Structured Data

Review

No llms.txt file found — AI agents cannot discover your services

Agent Interaction

Review

No Schema.org potentialAction — agents can't tell what they can do on your site

Actionability

Review

Missing semantic HTML: <h1>

Content Quality

Review

Explore the audit

Findings and fixes

Crawlability

Performance

Security & Trust

All Findings

No robots.txt file found
Create a robots.txt file at your site root. For AI-friendly access:

User-agent: GPTBot
Allow: /

User-agent: ClaudeBot
Allow: /

User-agent: Google-Extended
Allow: /

Page returns HTTP 200

Page content available without JavaScript

No CAPTCHA or bot protection detected

Found 1 JSON-LD structured data block

JSON-LD found but no business schema (found: SoftwareApplication)
Add a business-specific schema type (LocalBusiness, Organization, Product, Service) to help AI agents understand what your business offers.

OpenGraph tags complete (title, description, image)

Meta tags complete (title, description, canonical)

No llms.txt file found — AI agents cannot discover your services
Create a /llms.txt file at your site root:

# Your Business Name

> Brief description of your business.

## Services
- [Service 1](/service-1): Description
- [Service 2](/service-2): Description

See https://llmstxt.org for the full spec.

No MCP server or AI agent endpoint detected — agents cannot interact with your business
Set up a Model Context Protocol (MCP) server so AI agents can interact with your business directly. This allows agents to book appointments, check availability, and more.

With Dashform, you can add MCP support to your website in minutes — no coding required.

Alternatively, create /.well-known/ai-plugin.json for ChatGPT plugin compatibility.

sitemap.xml found and valid

RSS/Atom feed detected

No Schema.org potentialAction — agents can't tell what they can do on your site
Add a potentialAction to your Schema.org JSON-LD so agents can act, e.g.:
"potentialAction": {
  "@type": "ReserveAction",
  "target": "https://yoursite.com/book"
}

Booking/scheduling integration detected

Priced offers found, but no clear checkout path for agents

Contact/lead form with an email field is present

Live chat / conversational widget detected

CTA buttons have descriptive labels

Missing semantic HTML: <h1>
Add missing semantic HTML elements: <h1>

Only 67% of images have alt text (117/175)
Add descriptive alt attributes to all <img> tags. Example: <img alt="Description of image content" src="..." />

Sufficient text content available for AI extraction

Heading levels skip (e.g., h1 directly to h3)

1 social media link found

Schema.org sameAs links found (cross-platform identity)

No Google Maps or Business Profile presence detected — AI agents may not verify your location
Claim your Google Business Profile at https://business.google.com and embed a Google Maps link or iframe on your page. AI agents use Google Maps data to verify business locations.

Contact information detected (phone, address)

Fast response time (1311ms)

HTML payload is on the heavier side (581KB)

Response is compressed (br)

Caching headers present (Cache-Control/ETag/Last-Modified)

Entry URL redirects before serving — adds latency for agents

No author/publisher in schema — weak authorship signal
Add author and publisher to your Schema.org JSON-LD to establish credibility:
"publisher": { "@type": "Organization", "name": "Your Brand" }

No review/rating schema — agents can't surface your reputation

Partial security headers (HSTS only)

No dateModified/datePublished in schema — agents can't judge freshness
Add dateModified/datePublished to your Schema.org JSON-LD so agents can judge freshness:
"dateModified": "2026-01-15"

Footer/copyright year is current

HTTPS enabled

SSL certificate valid

Privacy policy link found

Terms of service link found

morf.health

https://morf.health

Readiness orbit

Top Priorities

Findings and fixes

All Findings

Turn audit findings into an agent-ready funnel.

Related AX Scores