AX Audit Report

https://growthbook.io

August 12, 20261236ms response

69AX score / 100

Needs work

Readiness diagnosis

This site needs work before agents can use it reliably. Address the priority findings to improve readiness.

0 critical

3 warnings

24 passed

Current constraintDiscovery29%

Five readiness layers

Readiness orbit

The shape reveals where an agent journey breaks down, from finding the site to completing useful work.

Evidence profile

27 checks recorded

Passed vs. material gaps

Critical

Warnings

Passed

Discovery

Current constraint

3.8 / 13 weighted points

29%

Identity

17.1 / 22 weighted points

78%

Access

28.7 / 31 weighted points

92%

Agent Integration

9.9 / 24 weighted points

41%

User Experience

9.3 / 10 weighted points

93%

Start here

Top Priorities

Select the highest-impact Findings to include in your Fix Plan.

JSON-LD found but no business schema (found: SoftwareApplication)

Structured Data

Review

No Schema.org potentialAction — agents can't tell what they can do on your site

Actionability

Review

Only 67% of images have alt text (75/112)

Content Quality

Review

Explore the audit

Findings and fixes

Structured Data

Authoritativeness

All Findings

robots.txt allows all major AI crawlers

Page returns HTTP 200

Page content available without JavaScript

No CAPTCHA or bot protection detected

Found 1 JSON-LD structured data block

JSON-LD found but no business schema (found: SoftwareApplication)
Add a business-specific schema type (LocalBusiness, Organization, Product, Service) to help AI agents understand what your business offers.

OpenGraph tags complete (title, description, image)

Meta tags complete (title, description, canonical)

llms.txt found with correct format

Page mentions MCP support but no MCP endpoint found

sitemap.xml found and valid

No Schema.org potentialAction — agents can't tell what they can do on your site
Add a potentialAction to your Schema.org JSON-LD so agents can act, e.g.:
"potentialAction": {
  "@type": "ReserveAction",
  "target": "https://yoursite.com/book"
}

No scheduling link found — agents can't book time with you directly

Priced offers found, but no clear checkout path for agents

A form is present but has no obvious email field

CTA buttons have descriptive labels

HTML semantic structure is well-formed

Only 67% of images have alt text (75/112)
Add descriptive alt attributes to all <img> tags. Example: <img alt="Description of image content" src="..." />

Sufficient text content available for AI extraction

FAQ schema detected

3 social media links found

No Schema.org sameAs links — AI agents cannot verify your identity across platforms
Add sameAs to your Schema.org JSON-LD:
"sameAs": [
  "https://twitter.com/yourbrand",
  "https://linkedin.com/company/yourbrand"
]

Location or rating data found in schema — consider linking to Google Business Profile

Limited contact information — add phone, email, and address

Fast response time (1236ms)

Lean HTML payload (185KB)

Response is compressed (gzip)

Caching headers present (Cache-Control/ETag/Last-Modified)

Entry URL redirects before serving — adds latency for agents

No author/publisher in schema — weak authorship signal
Add author and publisher to your Schema.org JSON-LD to establish credibility:
"publisher": { "@type": "Organization", "name": "Your Brand" }

Review/rating schema found — agents can cite social proof

Security headers present (HSTS + Content-Security-Policy)

No dateModified/datePublished in schema — agents can't judge freshness
Add dateModified/datePublished to your Schema.org JSON-LD so agents can judge freshness:
"dateModified": "2026-01-15"

Footer/copyright year is current

HTTPS enabled

SSL certificate valid

Privacy policy link found

No terms of service link detected

growthbook.io

https://growthbook.io

Readiness orbit

Top Priorities

Findings and fixes

All Findings

Turn audit findings into an agent-ready funnel.

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